Welcome 2

The early
rider story

Early Rider was born in a garden shed in the heart of Henley on Thames, England in 2005. We’ve come a long way since our humble beginnings; our products are sought after globally and our design work held in high esteem, but at our core we remain the same - small, restless and passionate about the manufacture of kids bikes.

Our goal is to design products that make life and the thrill of adventure easy for young children to embrace in style, and we are steadfast in our commitment to quality, proprietary manufacturing methods and uncompromising design standards. After all, if you lick the lollipop of mediocrity you will suck forever.